Industry: Technology

Strengthening the brand of
a network forensics leader to
increase their global recognition

Assignment

WireX Systems was founded in 2010 to bring cutting-edge security forensics to intelligence agencies across the globe. The company has since shifted its paradigm to security investigations. Today, leading enterprises are making WireX Systems a key component in their forensics infrastructure to address the numerous security alerts received every day, accelerate incident response and mitigate theft of valuable data.

 

Approach

  • Determine brand identity and website concept to facilitate the first round of investment
     
  • Create logo and distinctive brand identity to represent the layering aspect of forensics
  • Improve functionality and useability of the application interface through the strategic use of color, typeface and UI elements

  • Collaborate and provide creative direction to client and Clutch Studio team in conceptualization and design of the new website

  • Provide creative direction in development of a highly technical 3D animation video for the website
  • Develop brand guidelines and full suite of branded applications including data sheet, brochures,
    rollups, animated diagrams and PowerPoint template

wirex-datasheet-lmd

Impact

  • The company received the cyber security leader award in 2016
     
  • New website extended the company’s reach to Fortune 500 companies
     
  • Website and brand highly regarded by client and client’s peers
  • WireX voted one of ten startups most likely to become successful by Israeli Chief scientist office in 2012
     
  • Launch of new WireX brand identity and website resulted in a first round of investments 2011

It’s all about design flow

Visit the wirexsystems.com website 


Collaborations

Clutch studio 

Services

Research
Strategy
Communication
Content strategy
Creative direction photo shoot
Design
Interactive experience
Project implementation
Infographics


Related  Projects